CONTENT MANAGEMENT
In Store Music
In Store Music lets you choose the music and messages your customers hear when shopping.
We receive a lot of favourable comments about In Store Music. By far the most common remark concerns the advantages of being able to control what customers hear while shopping.
We believe every business owner has the right to determine what can be heard and what can't be heard at their place of business.
But if the DJ from a local radio station is in charge of the play list you never know what your customers will hear. The same can apply other music sources.
We have all heard the language warnings, the negative sentiments and often "strange" lyrics. Do you want your customers' mood influenced by such content?
As well as solving the problem of risky music content, with In Store Music your customers will not be hearing radio ads for other products or messages promoting your competitors.
You own the store, so In Store Music lets you exercise your right to own the airwaves within your premises.
When it comes to selecting the music tracks to play, our experts will assist you to create playlists for your shop. You are the one who gets to choose the music tracks and the announcements that will be featured on your In Store Music program.
As a part of Media Group, the business audio specialists, we have access to a huge selection of Royalty Free Music. Our libraries are vast.
You will get to choose tracks from every music genre and you won't hear any risque lyrics or material that is liable to offend.
The use of Royalty Free Music gives you better cost control too. Normally when music is played at a business premises, the business has to pay annual fees to APRA and PPCA.
The fees collected are adjusted annually in line with the Australian CPI. Another way to say that is the fees increase every year!
Our Royalty Free Music attracts no such fees because all the composers, musicians and publishers have been fully compensated.
In Store Music also gives you control of any announcements of messages that are included in the program.
You are the one to decide what the messages are going to be about. You simply brief us on the content you require, for example a sale item or new product arrival we do the rest.
We have a team of experienced Copywriters who will create the scripts according to your instructions.
The draft scripts will be sent to you for approval before we go ahead and do the finished recording.
All the messages will be produced in our state of the art digital studios. They will feature the voices of our professional male and female voice over artists plus backing music from our extensive libraries or music beds from your existing jingles.
You will be proud of the finished result because they will sound as good or better than anything you hear on commercial radio.
After all we are part of Media Group Pty Ltd, the business audio specialists, so we have to protect our reputation!
Media Group supply sound tracks and radio advertising to broadcasters and business houses throughout Australia, New Zealand and internationally.
Specifying both music selection and messages gives you the content control needed to shape the ambience and direct "customer mood" at your place of business.
With In Store Music the content is all yours. You have the control and there'll be no distractions from your competitors, no "bad news" events on the radio, nothing offensive and no government propaganda.
Your customers only hear music of a genre you know they like and only information you want them to pay attention to.
In Store Music puts you in control. Start a 30 Day FREE TRIAL. Click here.